The Professional Way of Managing Negative Reviews on Your GMB Profile

As dreadful as it sounds, the absolute nightmare for an online business owner would be the arrival of a negative review on your GMB profile. Regardless of how insulting or humiliating the negative review itself is, the impact that it has on the other customers is quite upsetting for the business and its target audience. The worst part is that everyone who visits your GMB profile will most likely see negative reviews as well. It is slightly comforting to realize that almost every business, small or large, has to deal with some negative feedback from its customers. 

Considering the example of our own business of digital marketing at Ringo Media, we have also dealt with negative reviews on our own GMB profile, which, at times, are quite discouraging for other people in the target audience, who then refrain from investing in the business. While some reviews might genuinely be dissatisfactory, our team of professionals has thoroughly advised you not to let those negative reviews hinder your gradual progress. Instead, you must tackle them professionally and humbly. Let's learn how with the help of a few steps!

Step #1: Appreciate the Reviewer's Honesty

Suppose your GMB profile receives a genuine negative review. In that case, it is most likely that the reviewer is already frustrated or dissatisfied with the service or product that the business has provided. Hence, the first thing you need to remember while responding to the negative review is to extend your heartfelt gratitude to the reviewer for letting your business know that they have a complaint. Be appreciative of how the negative review gives your company the opportunity to improve and keep striving for the betterment of your customers. Instead of letting your anger take the best of your capabilities, take it as a lesson and deal with it after you cool down. According to the experts at Ringo Media themselves, responding to negativity with negativity is definitely a bad idea.

Step #2: Accept the Mistake, Acknowledge the Problem

The negative review must be dealt with very carefully, keeping in mind that your business’s reputation is at stake. The second step to make sure that the negative review is tackled professionally is to make the reviewer feel heard. Even if you think that the review seems to be fake, discuss it politely by using comforting statements that do not enrage the dissatisfied customer any further. If you feel that the business is at fault in any way, accept your business’ mistake and let the customer know that you have considered the negative feedback.

Step #3: Offer a Solution

Every person loves to avail of free products or services. Suppose the negative reviewer needs to understand the explanation you are providing or come on the same page as you. The easiest way to escape this situation is to offer a deal, an exchange offer, or even a few discounts. They may not be able to refuse the offers you provide! If the argument continues and fails to conclude, the last resort is to offer free products or services to the dissatisfied customer. However, you must stay moderate with the free products or services!

Say Goodbye to Negative Reviews with Ringo Media!

The three steps mentioned above are proof that Ringo Media's expert marketing professionals can rescue you and your business out of any impossible situation that seems to drag you down. If you wish to access the best-quality digital marketing services to skyrocket your business’ sales, Ringo Media is the one for you! You no longer will have to fear the arrival of any negative reviews because you are all set to tackle every hurdle on your pathway toward success only by shaking hands with Ringo Media. Contact us today!